Elevating Brands. Empowering Leaders. Inspiring Transformation.
Welcome to SOAR 360 GROUP, a consultancy born from two decades of award-winning leadership in branding, marketing, and strategic transformation. Founded by Kim Adams House, a visionary executive behind some of the automotive industry’s most iconic campaigns, SOAR 360 GROUP is where bold ideas meet cultural resonance. We help businesses and individuals unlock their full potential through strategic storytelling, inclusive marketing, and leadership development that drives lasting impact.
Meet the Transformational Founder ~ Kim Adams House
A nationally recognized marketing executive, transformational leader, and motivational speaker with over 20 years of experience shaping global brands. From launching billion-dollar licensing programs to directing Super Bowl campaigns for the Jeep Brand, Kim has consistently delivered results that resonate across cultures and industries. Her work has earned accolades from Ad Age, Black Enterprise, Savoy Magazine and EBONY along with features in Automotive News and Crain’s DBusiness. Her passion for empowering others is reflected in her article, “Navigating Your Climb: Why Fly When You Are Meant to SOAR”. Through SOAR 360 GROUP, Kim brings her signature blend of strategic insight and creative intuition to help clients rise above the noise, lead with purpose… and SOAR.


Recognitions, affiliations, and Publications
RECOGNITIONS
- EBONY Power 100, 2025 List, Business Disruptors Category (2025)
- The Gathering, Keynote (2023)
- Savoy Magazine, Most Influential Black Executives in Corporate America (2022, 2020)
- DBusiness, Powered by Women (2020)
- The Gathering, Keynote (2018)
- Ad Age Brand Summit, Behind the Brand, Keynote (2016)
- Black Enterprise, Top Women Executives in Marketing and Advertising (2015, 2013)
- Ad Age, Marketer of the Year, Team Award with FCA (2012)
PUBLICATIONS
- Automotive News, Diverse companies are Richer, Feature Article (2023)
- Savoy, Navigating Your Climb, Why Fly When You Are Meant to SOAR, Adams House (2022)
AFFILIATIONS
- The Roeper School, Board of Trustees (2024 – 2025)
- National Black MBA Conference, Judge Case Competition (2018 – 2024)
- Stellantis National Black Supplier Development Program, Contributor (2021 – 2024)
Elevating Brands. Empowering Leaders. Inspiring Transformation.
Strategic Branding
Craft brand narratives that connect emotionally and culturally. Whether you’re launching a new product or repositioning an established brand, we help you build a story that sticks and sells.
Brand Strategy and Positioning
Storytelling and Cultural Relevance
Campaign Development and Execution
Marketing Innovation
From Super Bowl campaigns to global licensing, we’ve led marketing initiatives that drive growth and spark engagement. Our approach blends data, creativity, and deep audience insight.
Integrated marketing strategy
Audience segmentation
Licensing and Merchandising Strategy
Motivational Speaking
Kim inspires transformation, resilience, and leadership. Her thoughts and perspectives are rooted in real world experiences and authentically delivered.
Stories of leadership
lessons in transformation
Branding and cultural connection
Empowerment and personal growth
Leadership Development
We help leaders and teams unlock their full potential through customized workshops, coaching, and strategic frameworks designed to foster growth and impact.
Executive coaching
Team empowerment workshops
Leadership strategy and mentorship

Soar with us
Marketing is an ever-evolving industry and having a seasoned consultant with far reaching expertise by your side is essential in navigating your path to success. Please complete this form and we will reach out to discuss your needs.



